Is That an Insight That Would Come Away From Your Work?

If you want to build something into a habit, you actually want to try and make it as unconscious and as automatic as possible. Wendy added an interesting twist to the study by getting right handed volunteers to eat popcorn with their left hand and left handed volunteers to eat with their right hand. And that's not something that most of us do on a regular basis. So it made the eating more thoughtful. If you add that thought to the behaviour, you make people attend to it, then they quit that. Then our strong habit participants quit eating the stale popcorn. It's as if, if they had to think about it, they realized, oh, this stuff really tastes bad, and so i...