2min chapter

The Side Hustle Show cover image

$120K in Pre-Sales in 6 Months With No List (Greatest Hits)

The Side Hustle Show

CHAPTER

How to Find the Right Niche Market for Your Business

Each market has to be competitive because if you've got competitive businesses, there are pressures in that market. I don't like going to markets that don't have money to spend. So for me, those selection criteria, 2 million plus, 3 million plus, employees, assets, investing in growth are all big indicators of who I would target. And that could be any niche market. My initial attempt at this was to go after a high value market. And actually into the solar industry was the first niche and also in environmental engineering. That was my hallucination at the time with Hall of the Loosenation.

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