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Episode 330: Ben Greiner on Evangelising With MSPs

Mac Admins Podcast

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The Importance of the Channel in the Apple MSP Market

In this chapter, they discuss the concept of the channel and its relationship to Microsoft and Apple. They explain the benefits and incentives that the channel offers to MSPs, as well as Apple's preference for controlling every aspect of it. They also mention the dynamics of the Apple channel in Australia and the untapped market for MSPs in the Apple platform.

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