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E075: Purpose Driven Business

OPERATORS

CHAPTER

Profit vs. Purpose: The Corporate Dilemma

This chapter examines the intricate dynamics between profit margins and meaningful impact in business, questioning the sincerity of corporate social responsibility. It emphasizes the importance of a genuine commitment to purpose, contrasting authentic businesses with those using altruism as a marketing strategy. The discussion invites listeners to reflect on their true motives and the potential cynicism surrounding purpose-driven initiatives.

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