Intro | 2min snip from This Week in Startups

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Scaling Childcare with Tech: Winnie.com’s Blueprint for Growing with Purpose & Profit | E2005

This Week in Startups

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Intro

This chapter delves into the obstacles and driving forces behind the push for better childcare solutions, stressing the crucial role of governmental and corporate support. The speaker shares their dedication to creating a brighter future for families, alongside promotional mentions of various sponsoring services.

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This Week in Startups is brought to you by…

Brave Search API. Get started for free at ⁠https://www.brave.com/jason

CLA. Get started now at ⁠https://www.claconnect.com

Sprig**.** Visit https://sprig.com/twist to book a demo and get a $75 gift card.

Timestamps:

(0:00) Sara Mauskopf, CEO of Winnie joins Alex

(1:45) Winnie's evolution, pivot, and focus on childcare services (7:25) Building Winnie's database and reflections on company growth

(9:55) Brave Search API. Get started for free at ⁠https://www.brave.com/jason

(12:08) The value of transparency and growth metrics

(19:20) CLA. Get started now at ⁠https://www.claconnect.com/

(21:16) Market positioning, motivations, and goals in the childcare industry (23:30) Addressing gender dynamics and startup funding (27:34) Balancing investor expectations with business models

(29:43) Sprig. Visit https://sprig.com/twist ****to book a demo and get a $75 gift card.

(31:10) Profitability, operational efficiency, and managing costs (37:01) Marketing strategies, brand growth, and the impact of Google’s model (40:30) Adapting to changing childcare demands due to remote work (44:08) Efforts to reduce childcare costs and home-based business challenges (50:06) Balancing profitability with growth and venture capital experiences (54:00) SaaS pricing challenges and the impact of AI (58:22) Tech M&A, FTC regulations, and innovation policies

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Check out: Winnie: https://winnie.com/

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Follow Sara:

X: https://x.com/sm

LinkedIn: https://www.linkedin.com/in/smausk/

Follow Alex:

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LinkedIn: ⁠https://www.linkedin.com/in/alexwilhelm