One of my favorite examples of taking a small group of people and scaling them up comes from the hovington st where they had this system. We're the readers who ended up making the same moral judgments as huffington post's paid staff, invisibly got promoted,. like they it badges. Thet'd get badges that'd go from like emma, level one, moderatum, level two, moderator, and eventually, n you hit level three. And all of a sudden your choices as a reader were as powerful. Is just such a brilliant way to take a small groupof people and their values and scale, scales im to omunity judgment.

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