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Are We All Addicted? Sugar, Ultra-Processed & Big Food’s Plan To Keep You Enslaved. Dr Joan Ifland PhD MBA

The Made to Thrive Show

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The Addiction Paradox: Processed Foods and the Brain

This chapter explores the relationship between ultra-processed foods and addiction, focusing on how they affect neurotransmitter release and cravings. It reveals the parallels between sugar and addictive drugs, detailing how food companies exploit these pathways to manipulate consumer behavior. The conversation underscores the importance of creating supportive environments to foster healthy choices and recovery from food-related addictions.

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