I think we're in this kind of funny middle ground where the experts who are really leaning into the technologies, in many cases, think we're underestimating the potential. But I think people just haven't quite realized it. And to your point, 30% week over week, I would have to do the math to figure out what that is on a sort of a multiple basis over 12 months. It's a huge number and it's completely non-intuitive.

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