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The Future of Kettlebell Training
Kettlebell sport will never take off because it's not glamorous or it doesn't attract a lot of people. What we need and what we're lacking in the kettlebell community is an ambassador for the sport that's got a following, has a reach to lots of people. We don't have that. The hybrid style is going to dominate rather than the coke and Pepsi style. And I think that'll really boost the morale of the entire sport.