This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose cover image

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This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

CHAPTER

Is Every Company a Technology Company?

"You can build a company anywhere, anybody can. And of course, we have the technology that we can make that happen," he says. "I don't think... I mean, it's sort of like saying every company is a marketing company or all companies are media companies." He adds: "It's not just because we can do it because we already can do it".

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