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Inside B2B: How B2B brands can succeed in ecommerce

The Marketing Week Podcast

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Can You Integrate Both Sales and Marketing in a Single?

There are really interesting opportunities for content involving the sales team in content creation for the sight. There's loads of opportunities actually taking the salespeople and bringing them in to the ecommerce journey itself. And that can be really high value, cause you can effectively take one person and scale them up to be able to reach many, many thousands of customers. I mean, i mean, go on apple dot comn to day and you'll see someone doing it exceptionally well. It's just, it's completely possible. Of course it is.

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