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Strategies vs Assets - What's the Next Layer Down?
The alternative space is really a catch-all for everything that's your non-traditional exposures. And to us, it wasn't wild because it was really just allocating kind of a blended 60-40 between return enhancers, reducers, and from wrappers. There's a lot of opportunity there for an advisor who has sophisticated clients to do it without the manager. But also as a storyteller, right, when you're trying to explain to your client how you add value or create value? So there's either strategies or there's assets.