
How To Create And Recreate "The Phenomenon" In Your Business (2 of 2)
Dan Kennedy's Magnetic Marketing Podcast
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Understanding Success Beyond Having the 'Best' in Business
This chapter delves into the idea that business success goes beyond just having a superior product, service, or idea. It emphasizes the significance of knowing and meeting the needs of the target market, illustrated through the example of consistent self-promotion for sustaining presence on bookstore shelves.
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