Peter Arnell
Design Matters with Debbie Millman
00:00
The Importance of Execution in Design
I should have raised my hand and said to the management of Pepsi I don't think that's a good idea. The New York Times had this editorial with a straw coming out of my head saying idiot you know like it was just like so they got what I understand six or eight letters. "We were an easy fall" he says about his time as art director for Coca-Cola.
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