4min chapter

The Diary Of A CEO with Steven Bartlett cover image

The Marketing Genius Behind Nike: Greg Hoffman

The Diary Of A CEO with Steven Bartlett

CHAPTER

The Things That Have Evoked the Strongest Emotional Connections With This Podcast

Nice's founder says the company has always been rooted in its values of serving athletes. He believes that if a brand is not clearly tethered to what it does, then it will deserve criticism and attacks. Nice: "When you reach that status, i believe indifference isn't an option"

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