My First Million cover image

3 Underdog Stories That’ll Get You Inspired This Week

My First Million

CHAPTER

Innovative Campaigns and Health Tracking

This chapter explores a creative social media campaign by a young woman at a Chevrolet dealership that captivates audiences with whimsical videos and rubber ducks. It transitions into a discussion about an engaging wellness app, Pokémon Sleep, which gamifies sleep tracking, and touches on a competitive fitness initiative called Sober October that fosters community support. The chapter concludes with insights on the simplicity of effective advice in personal development and fitness.

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