Real Estate Developers Are Invisible, Right?

The real estate industry has a fear of invisibility, but who are they fearful of being invisible from? Because they don't really care about being invisible to you and me. I mean, if you think about it, they spend their life trying to build,. particularly in New York, each building must go higher than the last. And then there is this terrible sort of existential fear that time will forget them. They'll do anything to trip each other up. Friends will betray friends. People will FedEx over boxes of material to competitors' offices for legal reasons. If they agree verbally to something, on one day they can just pretend they have amnesia. It's called The Liars Ball because