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EP #195: Bettina Hirsig & Mannar Hielal: The Powercoder Who Escaped The Syrian War

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Finding Your Purpose as a Company

"Authenticity is a key word, because people can tell whether the sparkle in your eyes is real or not," says Zink. "The more a your personal purpose overlaps with the company purpose, the happier you are", he adds. Do you have any recommendations for companies that might not be there, but still are in business for years and still sort of lack this purpose? If so, i would phrase it very simple, and don't stop asking why,. It's really when when you like, why did you found the company thete but why did you especially fond this and not that?

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