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TCC Podcast #343: The Reality of Building a Multi-6-Figure Business with Brittany McBean

The Copywriter Club Podcast

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How to Use a Timer to Help Your Clients

There's a side of the marketing world that thinks any kind of marketing, even effective tools are evil all the time. Things like deadline timers or agitating the pain in sales copy can be used to empathize with your clients and help them see what they're going through. "I shy away from anybody who's like, yeah, marketing stuff is all bad," he says.

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