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How Did You Grow Your Show?
Alex and austin started out writing short news letters for university michigan. The show grew from that to three ad a half million listeners a week. How did you grow it? I think we work really hard on making the show great, but that's not always good enough. We thought this was something for college students, but when we realize this could actually be read by anyone. It wasn't an easy decision. Part of it is word of mouth. But part of it is some promotion because pierre doesn't have huge promotional dollars like big commercial organizations.