3min chapter

This Week in Startups cover image

Zapier Co-Founder Mike Knoop on category creation, API evolution & AI architecture | E1769

This Week in Startups

CHAPTER

The Impact of API Breakups on Your Business

Mailchimp and Shopify also went through sort of an interesting API breakup when they started competing with each other. If you want to use a platform product like zappier to plug in that intelligence layer into a sort of a workflow, you bring your own key to zappier. And then you just charge for the user to have access to those tools. My sense is this is actually like the smart savvy way to go about it for a lot of these products.

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