4min chapter

UI Breakfast: UI/UX Design and Product Strategy cover image

Episode 233: Demystifying Product Funnels with Rachel Obstler

UI Breakfast: UI/UX Design and Product Strategy

CHAPTER

How Many Funnels Miss an Interaction That Impacts Conversion?

A lot of funnels, like more than half of the funnels, 59 %, miss an interaction that is really impacting conversion. For every step tracked in a funnel, there's about 20 untrackd steps. People take side trips, and they run into stumbling blocksadn things just happen in the middle that tat you don't anticipate.

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