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Using YouTube Analytics to Improve Your Video Strategy

Social Media Marketing Podcast

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How to Analyze Your YouTube Analytics

YouTube analytics are super powerful, but a lot of people get freaked out when they're in there with numbers and graphs. So I want to help you look at this and make sense of it. What should we be looking at because it does kind of get a little overwhelming. Why don't you look at it? It's just interesting. It's not good or bad. The other thing I want to point out first is that for those people that have been on YouTube and are looking at their most recent uploads, YouTube now is giving you a score out of 10 for that video. That really adds no value to you."

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