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Product Management Success Guide by Shutterfly Dir. of Product

The Product Podcast

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Using Feedback to Grow Your Product Backlog

If you write so many user stories and have so many epics that you just can't get it all done in one release, no worries. You have a backlog. And that's basically a database, a collection of all of this good stuff that you could do later. Listening to feedback is going to come to you in a couple of different ways. Qualitatively, I think I mentioned surveys and verbatim and that's awesome stuff. But also quantitatively. For example, e-commerce companies, Shutterfly, for example, they have a website, they sell stuff on it. Well, any website that sells stuff, there's always a user flow that goes through a

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