Innovating Nutrition: Functional Beverages and Sustainable Supplements

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Ilan Sobel is a seasoned executive and entrepreneur known for his leadership in the health and wellness sector, currently serving as the CEO of BioHarvest Sciences Inc., a biotech company specializing in plant-based nutrition and wellness products. With a strong background in scaling businesses globally, Sobel previously held senior roles at major companies like PepsiCo and Anheuser-Busch InBev, where he led commercial operations and innovation strategies. His work focuses on bringing disruptive, science-backed solutions to market, aiming to improve human health through sustainable, plant-based technologies.

➡️ Show Links

https://www.linkedin.com/in/ilansobel/

https://bioharvest.com/ 

http://www.vinia.com/successstory

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➡️ Talking Points

00:00 – Intro

01:38 – Ilan’s Mission Explained

06:07 – Beyond Western Medicine

10:30 – Why Phytonutrients?

23:23 – What’s Really in Your Supplements

29:32 – The Power of Better Blood Flow

31:57 – Sponsor Break

35:07 – Why We’re Unhealthy

38:11 – Blood Flow & Slowing Aging

40:16 – How Vinea Helps You

45:51 – Building a Wellness Brand

52:42 – Why Supplements Miss the Mark

1:00:15 – Solving Future Health Crises

1:05:56 – Sponsor Break

1:08:07 – Partnering with Big Pharma

1:13:58 – Disrupt Like an Entrepreneur

1:18:19 – Passion Over Everything

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