4min chapter

Organized Money cover image

The Enshitification of Big Tech: A Conversation with Cory Doctorow

Organized Money

CHAPTER

The Transformation of Google: From User-Centric to Profit-Driven

This chapter explores Google's journey from its inception aimed at enhancing the internet experience to its current focus on maximizing profits. It examines the shift in priorities as competitive pressures diminished, leading to tactics that jeopardize search quality in favor of increased ad revenue.

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