Navigating Podcasting for Business Growth

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➡️ About The Guest

Darren Lee is a serial tech entrepreneur and content creator who's reshaping how creators build sustainable careers. As the founder of Voics, he's developed innovative tools that help podcasters grow their audience and generate consistent revenue.

Known for hosting "Kickoff Sessions" – ranked in the top 1% of podcasts globally – Darren brings together entrepreneurs and innovators to share their journeys of turning passion into profession. His YouTube channel, with over 70,000 subscribers, offers practical insights into content creation and personal development.

Drawing from his experience with Fortune 500 companies and tech startups, Darren bridges the gap between creativity and technology. Through Voics, he continues to empower creators with the tools and knowledge they need to succeed in today's digital landscape.

➡️ Show Links

https://www.instagram.com/darrenlee.ks/

https://x.com/darren_ks/    

https://www.linkedin.com/in/darren-lee1/

➡️ Podcast Sponsors

Hubspot - https://hubspot.com/  

Hustle & Flowchart Podcast - https://hustleandflowchart.com/   

NetSuite — https://netsuite.com/scottclary/

Indeed - https://indeed.com/clary

Range Rover Sport - https://www.landroverusa.com/

CIBC Innovation Banking Podcast - https://www.innovationbanking.cibc.com/podcasts/

SmarterVitamins - https://smartervitamins.com/scott (Code: Scott)

NerdWallet - https://www.nerdwallet.com/learnmore

➡️ Talking Points

00:00 - Intro

03:08 - Life-Changing Podcast Moments

08:15 - Entrepreneur vs. Scammy Marketer

16:40 - Marketing Tips for Product-Based Startups

29:00 - Unhappy Customers, Unhappy Teams

32:24 - Flying Across the Globe for Justin Welsh

36:46 - Sponsor: Hustle & Flowchart

37:28 - When to Invest in High-End Production

45:22 - The Secret to Great Conversations

1:03:07 - Building Leverage as a Podcaster

1:08:40 - Lessons from Failure

1:19:47 - Why Darren Started Podcasting

1:25:12 - The Perks of Podcasting

1:47:55 - Would You Still Choose This Path Without the Money?

1:52:53 - Optimizing Your Lifestyle and Spending Habits

1:58:00 - Controversial Takes on Content Creation

2:11:37 - Growth Strategies from Darren Lee

2:20:30 - Keeping Guests Engaged on Podcasts

2:25:25 - Advice for My Younger Self

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