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2: The Neuroscience Behind Social Media w/ Emily McDonald

The Social Pulse

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The Neuroscience of Social Media Addiction

Exploring the impact of dopamine on social media addiction, the chapter delves into how novelty and prediction error drive addictive behaviors. It emphasizes the role of dopamine in shaping attention, memory, and self-image, highlighting the addictive nature of repetitive and stimulating social media content. The conversation also touches on the importance of personal responsibility in managing one's relationship with social media platforms.

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