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17min chapter
Lufthansa Group’s Shift to Airline Product Analytics
The Diggintravel Podcast
Elevating Customer Experiences with First-Party Data in Airlines
This chapter delves into the utilization of first-party data to personalize customer experiences in the airline industry, especially in turbulent times like the COVID crisis. It emphasizes the importance of understanding customer needs and preferences to provide better service throughout their travel journey. The discussion highlights challenges in enhancing personalized experiences, the evolution of AI for customer interactions, and the transformative role of AI in analytics.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode