Ep. 298

Can an AI agent revolutionize deep research in marketing?

Kipp dives into OpenAI's groundbreaking launch of their new Deep Research product and compare it with Google Gemini's offering. Learn more about how OpenAI's Deep Research can tackle complex research tasks with unparalleled depth, how the competition with Google Gemini stacks up in terms of integration and data sourcing, and why harnessing AI for research could be a game-changer for marketers.

Mentions

• OpenAi Deep Research https://openai.com/index/introducing-deep-research/
• Sam Altman https://blog.samaltman.com/
• OpenAI o3-mini https://openai.com/index/openai-o3-mini/
• Dan Shipper https://every.to/@danshipper

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Host Links:

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‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.