5min chapter

Perpetual Traffic cover image

The 5 Laws to Achieve Your Dreams: Bob Burg’s Proven Formula

Perpetual Traffic

CHAPTER

Shifting Focus: From Self-Interest to Value Creation

This chapter explores a crucial business parable that stresses the importance of prioritizing the needs of others over self-interest. By highlighting the significance of value creation and relationship-building, it emphasizes how understanding customer perspectives can lead to greater fulfillment and financial success.

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