12min chapter

Masters of Scale cover image

Bill Gates: How to accelerate history (Part 1)

Masters of Scale

CHAPTER

Microsoft's Evolution and Strategic Shifts

This chapter examines Microsoft's transformational journey as it navigated potential separation from IBM and the development of MS-DOS and Windows. It highlights the company's foresight in adapting to changing technology trends, the dual development of operating systems, and the challenges faced against competitors. The narrative culminates in Microsoft's successful launches of Office 95 and Windows 95, while also addressing crucial missteps and strategic recalibrations in the face of the burgeoning internet landscape.

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