There's so many different companies in this space, and they all operate through something called a an iso, which is like a re seller. A lot of the names of the companies who seem to offer the payment processing are actually reselling it for someone else. Some folks said, look, you know, they're basically promoting the payment processes by integrating with them. And in some cases, i'm not sure if they know all the details about how the industry works. So it'll be interesting to see.

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