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9min chapter
The Commerce of Concerts: All Play No Profits?
The Morning Brief
Challenges and Financials of Indian Music Festivals
This chapter discusses the challenges and financial aspects of Indian music festivals, including the diverse roles involved, the struggle for profitability, and the importance of sponsorship. It also explores the history of the event management industry in India and the country's position in the global music festival market.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode