The Deal with Alex Rodriguez and Jason Kelly cover image

Fox Sports’ Kevin Burkhardt’s MLB and NFL Broadcasting Success

The Deal with Alex Rodriguez and Jason Kelly

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The Impact of Live Sports and Opportunities for Innovation

This chapter explores the energizing impact of live sports on human behavior, focusing on events like beach volleyball in iconic settings. It also critiques Major League Baseball's global presence and discusses opportunities for reforming the sport to engage younger fans during upcoming major events.

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