
SPS 220: The Story Blender: How I Sold 1 Million Copies Of My Novels with Steven James
Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business
00:00
The 8020 Principle and the Pareto Principle
I like changing your, I like what you said in changing your perspective as an author on marketing. What sells a book? There's one thing that sells a book buzz. If there's buzz about the book, people are talking about everyone's,. have you read this book like this? You know, word of mouth and everyone's sharing the word. But what creates buzz? Buzz, like, no one knows exactly how it gets started. So what might work for one person at one time might not work next year. And so, yeah, keep your eye out, keep your finger on it, focus on excellence, focus on the great story."
Play episode from 32:38
Transcript


