Impolitic with John Heilemann cover image

Mark Cuban: Out Of One Shark Tank & Into Another

Impolitic with John Heilemann

CHAPTER

Media Strategies and Voter Engagement

This chapter explores the evolving media strategies of a political figure aimed at engaging undecided voters, particularly within the Gen Z demographic. It highlights the challenges Democrats face in appealing to young male voters and examines how social media dynamics, including influencer culture, shape political engagement.

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