What can you learn from the guy who built the iPod?
Channels with Peter Kafka
What Are the Unintended Consequences of the iPhone?
"I think everyone has to understand that all these products are, should be part of a circular economy," he says. "You can't just think about, when you're designing it, i'm going to sell it, not think about the end of life." Apple needs to live labelling essentially the same way you have nutritional information on food labels, but almost no one uses them according to CNN's Tom Charity.
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