#231 How to Build a ”WE” Culture - with Kyle McDowell
Being Human
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The 10 Weaves Are Not Words on a Wall
"I was adamant the 10 weaves were not going to be words on a wall," says Richard Branson. "The way that I exhibited, the way I behave every single day thereafter, is probably partially to credit for how they proliferated." He adds: "If I flew off the handle and banged my fists against the desk, raised my voice and behaved like a classic boss would behave, I'm a hypocrite"
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