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Tesla's Resale Value Crisis
This chapter examines the dramatic decline in Tesla's resale value, which fell from $70,000 in 2022 to approximately $30,000 in early 2023. The drop is linked to effects of backlash against Elon Musk, influencing owners to sell their cars, sometimes at a loss, while rental companies like Hertz flooded the market. It also explores the interplay of consumer sentiment, political implications, and societal reactions woven into the narrative of Elon Musk's controversial public persona.