
How to Cut Through the Noise and Become Memorable in B2B with Adam Goyette, Founder at Curdis
The Content Cocktail Hour
00:00
The North Star Metric for Marketing Your Marketing Team
Inpo: The number one thing i see companies messed up in the step is in goals. He says assigning those goals, then it's a lot easier to keep everyone on track and focus on the main thing that we're trying to impact. Inpo recommends setting quarterly goals for your marketing team so they can measure success every quarter.
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