30 for 30 was not meant to be launched in april of 20 20. We were several months away. The director moved heaven and earthnd got it out for us, and we couldn't be more proud of that. It is consistent with our strategy in terms of esp an films, ind 30 for 30, which is bigger, bolder, more impactful project. So you now, when you look at our priorities, not just at the waldis company, but at e s pn, we usually lead with direct consumer.
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