2min chapter

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Ep. 194: IIDA CEO Cheryl Durst on Communicating the Value of Design

Clever

CHAPTER

The Struggle to Explain the Viability and Vitality of What You Do

I think one of the important narratives that we in the creative fields need to counteract is this narrative that creativity is somehow not a secure profession to pursue. When you listen to the designer or an artist describe what they do, it is it's indelible. It is intrinsic to their personality. And I feel like designers are on a continuous struggle to explain the viability and vitality of what they do.

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