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4min chapter
Cash Flow Management and Forecasting with Andi Ruda, Rainbow CFO Founder
The Role Forward: A Strategic Finance Podcast
The Importance of Cash Flow Forecasting
Andy Kuchins: Cash flow forecasting is one of the most critical processes performed by finance teams. He says it's not all about profitability on the bottom line; it's really figuring out the movement of cash in and cash out. "I feel like whenever I've been the CFO of the company, especially full time, let's say, like they know every single point in which a dollar comes in to a company," he said.
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