The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom cover image

Rewind: Intercom on Product – The intersection of company and product strategy

The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom

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Defining the Boundaries of Product and Company Strategy

This chapter explores the concept of defining the boundaries of a product and company strategy, using the analogy of a garden. It emphasizes the importance of maintaining focus, avoiding mission drift, and ensuring success in the current business before expanding into new areas.

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