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#325: How a Story Propelled Their Brand to Market Dominance

Business of Story

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Swim Lessons - Is There a Place That's Just Focused With Private Swim Instruction?

Parents were saying there was no credible place for swim lessons in Arizona. Aquitot is a private pool focused on swimming instruction, says owner and co-founder of the company paw Wojciechowski. The facility has been designed by designers who studied the market to come up with an idea that could be franchised across the country.

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