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3min chapter
Buy or Sell: Is Personalization The Future Of Marketing?
MarTech Podcast ™ // Marketing + Technology = Business Growth
The Importance of Personalization in Modern Marketing
This chapter explores the essential role of personalization in marketing, focusing on its influence on brand authenticity and customer engagement. The discussion highlights the need for effective data analysis in AI applications to maintain messaging relevance and historical insights into personalization strategies.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode