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5min chapter
Sales Acceleration Formula 2.0 with Mark Roberge, Co-Founder at Stage 2 Capital
The SaaS Revolution Show
Navigating the Challenges of Partner Channels in Early Stage Sales
This chapter explores the challenges early-stage startups face in shifting from founder-led sales to scalable partner channels. It emphasizes the need for a well-defined sales process and the significance of executive support and training to ensure successful channel partnerships.
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