iPhone Air is “inspiring,” and a first step toward Apple Glasses (w/ Zach Handshoe of SpatialGen) | E2200
This Week in Startups
Growth strategy: early adopters to broader audiences
Raiza explains prioritizing early adopters for feedback, then lowering the bar for mainstream users before scaling acquisition spend.
Today’s show:
Jason’s been skeptical on Apple lately, but he’s BLOWN AWAY by his new iPhone Air.Hear why JCal thinks Cupertino’s latest release is “completely inspiring,” and why he’s sure it’s the next step on the road to Apple Glasses.
We’re chatting with LAUNCH founder Zach Handshoe of spacial video startup SpatialGen about designing products for Cupertino AND the intense pressure of performing a Steve Jobs-level keynote.
PLUS Raiza Martin of Huxe stops by to tell us why they’re using audio to make AI assistants more personalized AND proactive, and how they’re already getting noticed in an increasingly crowded App Store.
AND we’ve got another Gamma Pitch Competition entrant! Chess Grandmaster Vasif Durarbayli presents his expert-focused app, ChessEver.
Timestamps:
(2:05) Friend of the pod @ZacharyHandshoe stops by to talk about supporting Apple Immersive Video (and staying up during the AWS outage)
(9:37) Enterpret - Turn feedback noise into Customer Intelligence, so your team knows exactly what to fix and build next. Head to Enterpret.com/twist to book a demo and see it in action.
(15:55) The iPhone Air can already shoot spatial video! Just part of why Jason calls it a “completely inspiring” product.
(21:25) Crusoe Cloud - Crusoe is the AI factory company. Reliable infrastructure and expert support. Visit crusoe.ai/startup to reserve your capacity for the latest GPUs today.
(24:30) Jason offers viewers a peek inside LAUNCH’s Whisper Network
(32:09) Lemon.io - Get 15% off your first 4 weeks of developer time at https://Lemon.io/twist
(33:10) Huxe co-founder (and NotebookLM vet) Raiza Martin wants to make your AI assistant more personalized and proactive.
(37:14) Why Raiza and her team went with an audio-forward interface instead of a chatbot.
(43:25) How Huxe is getting noticed in the App Store as a brand new arrival.
(50:25) The big LLMs still aren’t great at writing engaging content for humans, so Huxe is doing it themselves.
(52:41) Chess Grandmaster Vasif Durarbayli from ChessEver joins us for his Gamma pitch!
(54:26) Why Vasif is focusing on very serious players FIRST before appealing to more casual chess fans
(1:05:28) Jason thinks ChessEver is at the moment of “triangulation” in their journey to finding Product Market Fit… what do Grandmasters really want?
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Thank you to our partners:
Enterpret - Turn feedback noise into Customer Intelligence, so your team knows exactly what to fix and build next. Head to Enterpret.com/twist to book a demo and see it in action.
Crusoe Cloud - Crusoe is the AI factory company. Reliable infrastructure and expert support. Visit crusoe.ai/startup to reserve your capacity for the latest GPUs today.
Lemon.io - Get 15% off your first 4 weeks of developer time at https://Lemon.io/twist
Great TWIST interviews: Will Guidara, Eoghan McCabe, Steve Huffman, Brian Chesky, Bob Moesta, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland
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