The Importance of Relationships in Marketing

Jason: I think the majority of inefficient businesses and agencies are too impatient. James: It's just that nurture and awareness and showing up all the time, even though like you're not actually physically showing up. Corey: When they come to you, it's like, oh, I feel like I know you already, right? That's why it's so great about content because it's a way to like put it out there and thousands of people can go and see it.

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